Justfindit.se Magazine

Retaining a client - are you ready?

Retaining a client - are you ready? To be able to experience growth, a company must have a functioning business. One very important factor is client retention and we will write about it here.

In the professional business world there are different ways of achieving growth. What do we mean with this? How can we define a growth? This expression is well known in all businesses even though every specific business might have it’s own strategy of taking care of it.

To be able to experience growth, a company must have a functioning business. That means that work or services provided are ongoing. If they are ongoing they also can and should be adapted to the surrounding. More exactly the company owner must consider updates if needed.

Then we also have one very important factor and it is client retention. We talk about retaining a client and the question is: Are you always ready for that?

How can we make our clients stay with us? That is not a huge science. That is more of an ability to make an offer that fits a specific client. We must be able to do it from the first start or to be ready for a modification of our agreement if needed.

However, as everything else it is not always easy to act flexibly in all businesses and therefore there are no warranties that everyone can succeed. Company owner who can offer much and often is the one who has strong and successful company or some other financial back up such as another stable source of income that allows the needed flexibility.

Different businesses need different methods of retaining a client and each one can work if we do it properly.