Writing is more than just writing. It is our key to express our creativity and achieve good, interesting and correct text. It is important to use right tone and create and follow a Red Thread.
How do you write an article that fits in to a whole group of other articles? How do you write a product text or some instructions?
Articles in a blog
Writing articles mentioned in the first question is related to our ability to contribute with a new article in e.g. some online blog. Let say that someone hires us to write a new post/article. What is important to do to be able to accomplish that work?
First of all we have to take a look at some other posts/articles because we need to get an idea about how to write. What method is used in that specific blog? How does the owner think? If there is some visible information about the blog owner such as ”About me” then we can get much help if we read it. That helps us to get know the owner a little bit more.
So, it is important to use right tone and create and follow a Red Thread at the same time as we create an interesting article that is acceptable for the current blog.
Product text and instructions
When we describe a product we must think about what is good about it. We must make it sound attractive for people who are interested in it. We also have to write about some facts that are important. E.g. If we write about food it is good if we can emphasize something good with its taste and content because consumers will look at those details. Finding correct information is important. It is absolutely not good idea to lie about it.
Instructions, or how we do something is something else. There, it is more important to have some experience of something than to find facts if we want to be able to create good instructions. When writing good and correct instructions we are not allowed to jump over an important step because that can create confusion and misleading. Good instructions are also those where we combine text with images. Then it is much easier to follow all steps from start to the end.
Writing is more than just writing. It is our key to express our creativity and achieve good, interesting and correct text. With right content we can create success.